Marketing Specialist Export (M/F)

Marketing Specialist Export (M/F)

Marketing Specialist Export (M/F)

The Oberalp Group is a management driven family business - a house of brands that creates high quality technical mountaineering products. We have 6 own brands Salewa, Dynafit, Pomoca, Wild Country, Evolv and LaMunt. As an exclusive partner of other brands in the sports sector we offer our entire know how in communication, sales and image building. 
We are a team of 700 employees in 9 countries worldwide – a group of adventurers and dreamers, mountaineers, looking for their next peak. 

As a Marketing Specialist Export (maternity leave replacement for 1 year)  you are the key go-to-person concerning marketing for the brands Salewa and Dynafit in our export countries. You will cooperate closely with the Export Sales Team, the International Marketing Teams and the Country Sales Teams/Distributors to make sure, that marketing goals are achieved according to the strategy and brand guidelines.


  • Planning, supervision and reporting of local annual marketing activity calendar with the countries (communication, sponsoring and trademarketing)
  • Planning, execution and reporting the annual marketing activity calendar with key accounts
  • Planning, controlling and reporting the export marketing budgets
  • Adaptation and preparation of the international marketing assets (POS tools, content, graphics, texts, workbook, clinic material) for the countries and key accounts
  • Alignment of countries on the international marketing and brand strategy through regular exchange (digital and in person)
  • Alignment of the International Sales Team on the annual marketing plans


  • Degree in marketing, communication or business
  • First experiences in marketing in an international company
  • Good understanding of the outdoor industry
  • Excellent organization skills
  • Good understanding of the characteristics of different cultures
  • Excellent English skills, Italian or German skills are a plus
  • Good coordination and team work skills
  • Willingness to travel internationally (20-30%)

Workplace: Bolzano, IT

If you are interested to work in a challenging, international and dynamic environment then apply now!